ADDING VALUE

PEI food
Photo credit: Cheryl Young/Salty

Exploring resources available to PEI’s food entrepreneurs Passion. A passion for food. Passionate about food. A recurring motif when speaking about PEI food entrepreneurs is ‘passion’. Billed as “Canada’s Food Island”, PEI’s branding is bold. Unlike the Prairies being called Canada’s Breadbasket, or Ontario with its Corn Belt or the wine and fruit regions of…

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Spreading Out

Garlic. It’s a fundamental vegetable used for centuries as a condiment, flavouring or for traditional medicine purposes. One Islander using garlic for years is Ryan Abdallah, the owner of Cedar’s Eatery in Charlottetown. And it’s become his passion to spread his love of garlic across Canada. “It just kinda became this obsession, more than a…

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Oysters on the Pier 2017

“Do not ever, ever, ever in any circumstance let anybody standing near you say that it’s okay to just swallow an oyster. That is never, ever okay. You always chew the oyster. Period. Full stop. No arguments. You can tell I feel strongly about this. And if you ever see somebody, some buttercup somewhere in…

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Going the Extra Mile While Buying Close to Home

Sobeys demonstrates commitment to local with flexible distribution chain, sponsorships of local events, and an on-the-ground “local food scout” 100 mile diet. Buy local. Join the locavore movement. Support your farmers. Consumers are bombarded with messaging about how buying close to home is better for the planet, their health, the local economy. While marketing-savvy companies…

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Kimchi, the Island’s New Seoul Food

Charlottetown restaurant enters retail market with staple of Korean cuisine When someone mentions homemade Island food products, images of sweetly bottled preserves, fresh potato bread or lobster pate probably spring to mind. Kimchi, on the other hand, seems an unlikely image to pair with the Island’s traditional cuisine. And yet, this staple of the Korean…

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Beefing Up the Island Brand

Atlantic Beef Products successfully developing new markets for Island beef industry When we talk about how beef makes it to our kitchen table or our favourite steak house, we like to conjure up images of cattle grazing on green pasture, friendly grocers or butchers packaging up our favourite cuts, and chefs firing up the grill.…

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